A group of 15 JMU Journalism students were given the opportunity to spend a day at BBC Sport, with the chance to apply for a work placement during the World Cup.
More than 200 university students from around the north travelled to Manchester to take part in workshops and experience how the BBC covers football, including plans for this year’s World Cup in South Africa.
Students listened to talks and had the opportunity to question leading figures at the BBC, including Football Editor Andrew Clement, ex-Everton and Arsenal player-turned-pundit Martin Keown, and commentators Guy Mowbray and Jacqui Oatley.
They offered practical advice and guidance on how to improve journalism skills and break into sports media, as well as exploring how football content will be delivered in the future.
Each student was asked to pick two workshops to take part in, out of a choice of four. These included: 'Directing Live Football', 'Football as News': 'Fact versus Rumour', 'Commentating', and 'Multi-platform Sport'.
JMU Journalism Website Producer, Hugh O’Connell, said: “I went to the football commentary and multi-platform journalism workshops, which were both very enlightening and there were a lot of useful tips to be picked up from both. It was particularly true of the latter, where the need to be multi-skilled in today’s media environment was emphasised.”
Our Deputy Website Producer, Victoria J Fode, said: “I also went to the multi-platform journalism workshop, but I chose the Directing Live Football as my second option. I found the directing workshop very useful. It was interesting to see how live directing works, where the cameras are positioned and how closely the commentator works with the director.”
Andrew Clement explained how the World Cup would be covered in the summer, discussing the choice of commentators and pundits, and recalling his experiences of previous tournaments. At the end of the day, students were told how they could apply for a work placement at BBC Sport during the World Cup.
Michael Davies said: “I got some good tips on writing sports news today. I’m looking forward to competing for the placement and it should be an interesting challenge.”
Six placements are available at different parts of BBC Sport, including 5Live and the BBC Sport website. Applicants now have four weeks to submit their piece of multi-platform journalism, for the chance to live the dream of working on the world’s biggest sporting event.
By Chris Shaw, Website Editor
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BBC's Football Editor Andrew Clement; pundit Martin Keown; JMU Journalism students at BBC Manchester